Closing Date 21 December 2017
Location Maple Cross, Hertfordshire
Brand Communications Manager, Dacia
An exciting opportunity has arisen for a driven and creative person to lead our Dacia Brand Communications Department. Responsible for planning and executing the marketing communications strategy for the Dacia brands in UK, Ireland, Malta and Cyprus, this role requires vision, strategic thinking and a desire to think differently.
Are you passionate about marketing and its power to influence people? Do you have a good knowledge of the latest marketing techniques? Are you able to manage the complexity of the short-term, whilst building for the long-term? Can you motivate and lead a team and agency network to grow our brand perception and sales volumes? If so, we would love to hear from you!
Dacia remains a unique brand in the industry that aims to challenge convention and confront the unnecessary. Having seen strong growth since launch, Dacia is now aiming to accelerate its commercial performance as part of the Renault UK mid-term plan to 2022. With 80% of the UK now aware of the Dacia brand and the first opportunity to renew our first owners, there’s never been a better time to join the Dacia team!
As Brand Communications Manager, your role is to drive increased consumer desire for the Dacia brand by defining a media and creative strategy which ‘breaks the rules’ to stand out in the market. We are looking for an innovative, passionate and strategy focused individual who really has what it takes to take the Dacia brand to the next level.
Knowledge, Skills and Experience
Essentials to be successful:
- Experience of managing and delivering multi-channel advertising campaigns
- Strong expertise in executing digital campaigns and digital support channels
- Appreciation of branding and an ability to critique creative work according to conformity to the Renault Brand Identity
- Budget management
- Agency management
- Experience working at Board level, confident liaising at Senior Management level
Why join us?
We will reward your hard work with a highly competitive salary, participation in our employee car ownership plan, medical cover, contributory pension as well as annual company performance bonus. In addition, we will also offer you a flexible benefits system that really works for you. We’ll provide you with a friendly environment to work in; newly refurbished, comfortable working space, flexible working, an on-site restaurant, early finish-Friday as well as unlimited opportunities to grow and develop your career.
If this opportunity intrigues and excites you, please apply immediately- we look forward to hearing from you!